Superhighwaymen Superhighwaymen

Developmental SEO

Making the Techie Stuff Less Confusing

All of our sites are built with highly optimised code and fantastic site structures giving you the best head start possible with your website’s developmental search engine optimisation but there is more we can do. And the even better news is that the majority of it is automated so all you have to do is write the words on your site and our SEOtron will take care of the rest. Let’s take a look at some of the more noteworthy approaches we can take, shall we?

Tell Google, Yahoo and Bing every time you update the site

When you press that ‘publish’ button our technology swoops in and lets all the major search engines know that there’s something new on your site and that they should come and list it.

Automatically updated sitemaps

XML Sitemaps are imperative to your overall SEO strategy. And here at Superhighwaymen we believe that our customers shouldn’t have to be a programmer to rank in the search engines. So once you click that button the XML sitemap will be refreshed ready for the search engines to list you new pages.  Oh and we’ve given the sitemaps a lick of paint too so if a human stumbles across them they are just as readable as the search engine robots.

Automatic Page Analysis

Once you’ve written the content for you page the SEOtron will analyse the content and then provide you with very simple feedback telling you exactly what you can do to improve your Search Engine optimisation in language you can understand. This truly is a wonderous invention, cutting through the jargon and the mumbo jumbo of SEO to tell you exactly what you should do to rank for your chosen keywords.

It’s difficult to put into words just how easy the SEOtron makes optimising your pages so if you want to see how easy we’ve made it why not get in touch and we’d be happy to give you a demonstration.

Other techie stuff

We don’t want to overload you with the jargon (especially when we’ve just made such bold claims of simplicity) but some of the other developmental things we deal with include:

  • Breadcrumbs – auto-generated for every new page
  • Post titles and meta descriptions – you have total control
  • Lovely friendly URLs – no horrible nonsensical URLs. Just simple words generated automatically.
  • Even more techie stuff with RSS, robots.txt, canonical corrections, .htaccess file and so much more

But what if Superhighwaymen didn’t build our website…?

Do no panic! All is not lost! We can still save you!

Just because your website is not being juiced by the SEOtron doesn’t mean we can’t supercharge it – just get in touch to see how we can rescue you.